Friday, September 30, 2016

Control Internet Access with WiFi Hotspot Software

Antamedia HotSpot Software provides businesses with everything they need for offering free or paid Internet access to their customers. This powerful wifi hotspot software is fully scalable and configurable, allowing you to control public Internet access to your entire business premises or even to an entire city. Your license is set to a maximum number of connected users, with the demo version allowing you to manage access rights to up to three users, the Lite version up to 20 and higher editions being unlimited. Thanks to the provision of a secure password-protected and Web-based control panel, you can configure and control Internet access to any type of device, including laptops, tablets and smartphones regardless of what operating system they're running.

Ease of Use

With Antamedia HotSpot Software, everything is easier for both your management and your clients. No client-side software installation is required, and as soon as a guest connects to your wireless connection, they will be presented with the login screen in their Web browser. Since this is an entirely browser-based experience, it works precisely the same on any device be it a laptop, smartphone or anything else. You can offer either free or paid access at the login screen and even allow your customers to pay online there are then before they actually get online. At the same time, you can customize your login page with your own branding and to provide any additional necessary information or advertising.

Setting up Antamedia HotSpot Software couldn't be easier either thanks to the fact that you can continue using your own network hardware, including routers (Mikrotik routers for remote locations are also supported), access points and any other network equipment you might have. Since the software works as a gateway for all of your hardware, you simply need to route all of your devices through the hotspot server. Once you've configured the program using the intuitive setup utility provided, you'll be able to start managing bandwidth limits and download and upload limitations. You can even set maximum bandwidth quotas on a per-user basis, allowing you to set higher bandwidth limits for paying customers and more basic access rights to free customers.

Extensive Customization

With Antamedia HotSpot Software, you can easily preserve your branding across your login and signup pages by using your own logo, colors and preferred design them. You can also manage multiple account types simultaneously. For example, you might want to provide free wifi services to the guests of a hotel but offer only paid access to people in the lobby or restaurant. Other businesses, such as retailers, can even create special retailer pages in venues such as shopping malls, while restaurants can integrate things like TripAdvisor reviews or Facebook likes and check-in buttons on their login pages. The possibilities are limited only by your imagination!

Antamedia HotSpot Software provides you with everything you need to build your own wifi hotspot, whether it's for a single small business venue or a much larger-scale network, such as one that provides wireless access to an entire district or even a city.
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4 Ways to Get Consulting Prospects to Buy

Outlook tips sometimes need to get only an extra push to sign up for your services. Here are four things that you can try out, turn quickly to prospects into paying customers.
first tips for buying opportunities
 
 

 
You want your consulting practice to develop, by extending your current customer base. You can yourself be thin roads but generally make sure if concerts style whenever outside, are up to 110% of your time then want your advice, have multiple streams of income at a time and you are constantly new marketing pull prospects into your sales funnel. Must cover themselves because any point are the consultants, you short of money, the occasional customer until awaits the 11th hour for the rescue. If they do, rest a big gap in time for next month may be returned provided - no, unless you already now keep some potential customers in your funnel, you can convince you.

It happened to me in the last month, then it is certainly fresh in my head... Here are three of my best hacks for this new business prospects quickly convert:


Change your payment terms. If you ask, zapping against prepayment and offer a new customer or a recent customer want to commit to log a new payment plan hesitant 50-50. I mean before 50% and 50% at the end of the concert. It is very likely that someone will bite. In particular, if you are working with smaller organizations find to pay in advance for the personalized services enter maybe they want something, but not often means. A place to meet - in the middle of this 50/50 plan to meet. He'll probably you get on the mound and private enterprise.

Launch two gifts. Do not add one, but, but not on the cost or time kill at least two free products or services that you can add you. It means a lot to them, and they don't know that he's not this great sacrifice for you... just go see from their perspective. It is likely, as you referred to these potential customers you certain needs or some pain have heard, is that you can probably easily help them on some equipment or gifts that are really Golden giving your offer away.

Of the same you them, but for the same price. If you some kind of service for, say, you give, give it a period of four weeks... a week extra for the same price of four weeks. This additional service time may very well seal the deal for you. Are there not something that slide over the edge and make it impossible to offer a high quality service to them or to other customers, but if an extra week or five or ten hours of service in the contract without having used or the whole concert to do much less profitable, so the direct will of potential customers more than % reduction average. It's all in the presentation.

"To look to offer something", which is a necessity for this, but can be outside your usual services. They do 'X' and they need your services to 'x' and 'y '. When 'y' is something you know you can do, but generally not in the normal range of services they offer and see if the seals of the transaction. Also isn't something that can't handle you here offer - the last thing that you would never, fail. But much of what I propose as a consultant developed from news asking customer, and I rely on these new customers innovations help to expand my services... and it is functioned well for me.

Summary

The key to these things you can offer, not your bank is to break down or has the advantage over the commitment and effort, but is still very average for these potential customers and hopefully get signed the morning as your last customer, search. Win-win.

Tuesday, September 27, 2016

5 Tools need in Job Marketing in 2016

Success in procuring the target market through internet marketing only goes to that business which is best in manipulating the primary inbound marketing channels to get maximum visibility and leads. As marketers today, we're lucky for having countless and minimal cost tools to give all the insights about clients, rivals, and market. These online tools enable to communicate with automated, relevant real-time communication incorporated across digital and traditional marketing tools.

Check out these 5 must-have marketing tools and see how they will boost your productivity.


1. BuzzSumo:

Creating your content and marketing it without any insights and validation is just like writing in the dark. Hitting the keys on your keyboard will only get worthy if that content can connect you with your targeted audience and welcome new visitors. BuzzSumo is the great marketing gizmo that searches the right keyword in advance so that you can analyze what type of content performs better, giving you inspiration to piggy bank on that success. This helps to create user-friendly content that reaches out to your targeted audience and develop a relationship to share the content.

2. Zemanta:

Knowing the importance of content for marketing purpose, Zemanta aimed to focus on the idea that all content deserves an audience. The process of in-stream ads, in-text ads, and sponsored content speeds up to show recommendations and tools aiding to target the market and get most out of content marketing campaign and spending. Creating an amazing and compelling content marketing plan only helps to drop the ball and let the result fizzle out, but instead optimizing the performance can be prudent. Zemanta assists marketers well execute and follow through on their online campaigns.

3. Canvas

In today's business world, visual content is considered as the peak policy to engage your audience. Infographics and other visual appealing images create a better buzz today. You don't need to be an expert graphic designer; you can simply play with Canvas. Simply appealing and engaging social-media images and great looking infographics are be created providing templates that are easy to use. Canvas can easily increase your productivity and potential revenue as you simply drag and drop images, backgrounds, and shape to put together professional-looking layouts. Quality content can be much worthy by jazzing it with few graphics and fancy titles.

4. Google Analytics

You may have done various attempts to increase the recurrence of the clients or visitors online. It's your great stab but still you can't be fully successful if you don't keep our mind free to triumph your end goal that actualizes diverse methodologies and their effects on your business. Google Analytics, a basic device created by the tech giant, Google, the gadget makes it simple to catch insights about clients, measures the effect of social media presence, and figures change rates. In the present time, Google Analytics has developed to the point that one can discover modified reports including demographics, sex, age, and activities of users. Companies have been helped a lot to execute distinctive techniques as per their prerequisites.

5. Zapier

You obviously had lots of mind-blowing marketing tools but trying all those tools will ultimately work negatively. The list of your so many tools needs something that saves your time and boosts your productivity. In that case, Zapier can be the best way to connect all your web apps you love to use as it too refines the automation process without much follow-up. Yes, its little offensive to say that Zapier takes much time to set up on the front end but once it's done; you can enjoy the progress and see the better versions of them.

These are some of the best and imperative marketing tools that help to boost your productivity.


Why You Need Search Engine Optimization (SEO)

Nowadays, search engine optimization (SEO) is an essential part of a successful business, no matter what you do and what you sell. Your content needs to be optimized and your search engine rankings needs to be as high up on the page as possible.




The many benefits of SEO

When SEO first came onto the scene as an important building block for a business' success, it was mostly about how high that particular business ranked on the search engines pages. Of course, at the time, the way to get into that position was by ensuring that the keywords and key phrases were effective. However, SEO has become more complex than that over time. SEO is very much a part of brand awareness, marketing strategy, etc. The digital portion (of which SEO is a part) is just as important as the other parts of your strategy as a business owner (or as someone who is a part of a business in any significant capacity).

One really effective way to build brand awareness is by gaining exposure online. The simple truth is that the more you get your content out there, the more other people will recognize your brand and all that you have to offer them. Not only will you get your content out there but you will reach the right people at the same time.

Strong conversion rates

When it comes to optimizing your content for the search engines, it doesn't always have to cost you money. There are many times in which you can get away with spending very little or no money at all. Additionally, it is safe to say that you will probably experience more conversions from your organic search engine results than if you went about it in different ways. You aren't paying for the search results. You are putting in a good amount of time and effort but you are not paying to achieve the rankings that you are getting. That is more valuable to other people who are searching than you may think.

Organic exposure is better than paying for it

Many people are strongly in favor of pay-per-click (PPC) ads. However, that is certainly not the only way to go. You don't necessarily have to pay for it to achieve favorable results. This goes back to the concept that organic results are valuable and you can get a lot of mileage out of them.

The issue with PPC ads is that just because you pay money to advertise your business and your products and/or services, it is not a guarantee that you will get business from those efforts. So, in essence, you may be spending money and getting absolutely nothing in return.

Keeping your mobile device users in mind

Your business should not only cater to people who sit at their desk, working on their computer. So many people have switched over to communicating online exclusively using a mobile device of some kind (SmartPhone, tablet, iPad, etc). You need to make sure that you keep those people in mind at all times as well when you are optimizing your content online. Many people do everything online on their mobile devices. You should constantly be thinking in terms of making sure that your website (and all of the content in your website) should be mobile friendly. That is a must.

If your SEO strategy is what it should be, that means that you will do (or have done) a few things to make that happen. You probably don't want to have two separate website designs, one for the PC and one for the mobile device. That just doesn't make a whole lot of sense. The second thing that you will want to do is to identify the differences between the way that people search on a PC and on a mobile device.

Look at what your competitors are doing
You should always keep in mind that people will always search for what you are offering online and once they find what they feel is a good fit for what they need, they will act relatively quickly based on the impression that they get. It is important for you to always remember that you have stiff competition. Except for in a few rare exceptions, every business owner has competition. That is decidedly true whether the business owner wants to believe it or not (it is surprising and almost amusing how many business owners have actually convinced themselves that they do not have competition).

Sadly, what most people do is actually not that unique. The way that you acquire an edge is by promoting your products and/or services in a unique, memorable manner that nobody else has come up with.

You can save money

As was previously mentioned in this article, you can save a great deal of money if you approach SEO in this way. If you went another way and used traditional marketing, you would certainly pay for it. Of course, nothing in life is totally free. You will have to spend time and effort. Why would you mind that since you are making an investment in your own business? Marketing your content in this way is effective for several reasons. You can reach a large number of qualified people and you don't have to deplete your budget to do so.

Your online efforts will pay off

The fact is that everyone (well, at least, almost everyone) goes online using some sort of device. SEO is directly involved with that effort. Nowadays, people don't have a lot of time or a lot of patience for much of anything. They want their information quickly and effectively so that they can get what they need and so that they can solve (or allow someone else to solve) their problems for them. Instant gratification is the way of the world.

Since you are going to make a tremendous effort to ensure that you business is a raging success, why not do it in the easiest, most effective way possible? Marketing is a critical part of your business' success. SEO is an essential part of marketing.

Conclusion

SEO isn't going away any time soon (or ever). The fact is that you have a responsibility to your business to optimize your content so that people who are searching for what you are selling will find you before they find anyone else who is offering the same thing. The majority of people who are looking for a particular product or service turn to the Internet to find what they are looking for before anything else. You want to be the one whom they choose first.

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development


Get Customers To A Website, And Keep Them Coming Back

Today, every business has a website. Whether it is simply a website informing them about their services or a full e-commerce website with world-wide shipping, it is still there. Often, businesses create a website and then wonder why they are not getting a lot of traffic. Well, there are quite a few things that it takes to make sure that internet users find the website, and then there are few more that will keep customers coming back for more.




Getting them there

The first step in getting customers to keep visiting a website is to make sure that they show up in results, and usually search engine optimization is all that it takes to complete this step. There are quite a few affordable marketing agencies that offer search engine optimization packages, and many of them have blogs that will help businesses out that want to give DIY search engine optimization a shot. This will help businesses to rank higher in results, and will help get customers to the website.

Loading time

Search engine optimization is only one part of getting customers to see the products and services that are available on a website. After clicking on the link on the results page, potential customers will expect a page to load in a few short seconds. If a page loads too slow, those potential customers will more than likely click the back button, and they more than likely will not come back.

Services
After the webpage loads, a potential customer will begin to browse through the website. If the website is for a business that offers specific services, those should be stated clearly on the front page. A customer should never visit a website and then find themselves lost and wondering what the company does. This can lead to people going back to the results and discovering other companies that are also great at search engine optimization.

Include the details

In addition to including the services, businesses should also make sure to include key details about the business, such as contact information, an address if applicable, and hours of operation. These will help give potential customers the information that they need to become a customer. For example, a website visitor cannot become a customer if they cannot reach the business.

Blogs

All of the other information will help get a person to the website, and can help transform them from a website visitor to a customer, but if that is all that is on a website, they may only come back to the website when they need the phone number for a business. Providing them with useful content will keep them coming back to see what new blogs and tips have been posted.

For example, if an person loves new hair styles and hair products, a business that sells hair products can help bring in customers and increase their traffic by posting regular blogs about the latest styles, trends and fun DIY videos. Blogs are another great way to include keywords for search engine optimization.

Don't sound too salesy

One of the primary mistakes that businesses make is sounding to salesy when they write a blog. While the idea is to sell the product, every blog should also provide useful information that the customer will want to read, and it will somehow benefit them. This is one of the many things that can make a huge difference. It can easily turn customers away and make them feel as though businesses only care about their money. A well-written blog, however, will make customers feel as though the business cares about them, and will keep them coming back.

Creating a website, attracting customers in the first place and then keeping them coming back to the website may seem like a challenge, but following these few tips can help any business get well on their way to having a successful website.


The Best SEO Software Tools You Should Know

Do you have a website? Yes. Is your website visible on the top of the Google's first page? Do you take SEO Services to improve the ranking of your website? Not yet? What are you waiting for? A website without SEO is like a chocolate ice cream cone without having chocolate inside. SEO or Search Engine Optimization is very important for your business growth because it helps to double your conversion rate and give wings to it, so, it can fly high even in the high competition. SEO is not a rocket science, for this, you just need to take your action in a right direction, so, you will get the exact result what you are looking for your business. Here is a list of top SEO Software Tools, which you should give a try to increase the ranking of your website.




SEMRush: If you are looking for a tool to do keyword research, track keyword ranking, check competitor links, and check backlinks and for complete SEO audit, so, undoubtedly SEMRush one of the most popular SEO tools is something you should give a try. It helps you to check out which keyword that your website ranks for, so, you can focus on it and on other keywords as well.

Majestic SEO: Another important tool which you should include in your SEO strategy is Majestic SEO. It may help you to understand how all the websites on the internet link to each other. It assists you in link building, making an online reputation, competitor analysis, and website traffic development. All these things boost up the ranking of your website and therefore, you should try it once in your strategy.

Web CEO: Web CEO is an amazing SEO tool that allows you to do everything you have been dreaming of for the visibility of your website. It allowed you to check the actual position of your website from different keywords. It saved loads of hours and really worth your investment in terms of time, money and manpower.

SheerSEO: One of the top best SEO Software Tool available on the internet or intranet is SheerSEO. It allowed you to automate the process of SEO analysis like a pro. It is a full-proof package especially for the online marketers and new bloggers. By the help of this tool, you can easily outrank your competitors so that you can take a step further from them.

Money Robot: Last but not the least, Money Robot one of the greatest SEO Software Tools that allowed you to publish your content and backlinks to a number of websites. It supports unlimited website platforms and used by millions of people around the world to increase the visibility of their site.

Software Development Cycle: Challenges and Solutions

The IT sphere, as any other sort of activity, involves the certain action sequence, methodologies, guidelines, and of course poses risks and difficulties. Any software testing company realizes this and tries to prevent the negative consequences of its work.

A software development cycle is a many-staged process which in either event, faces the difficulties because of a number of objective and subjective factors. Thereafter, software testing as one of the steps of the product development may cause a lot of problems and, simultaneously, may solve most of the existed ones.

6 Main Challenges in the Software Development Cycle:

  •  Lack of communication. In the case of the insignificant communication (especially, a personal one) between developers, testers, and client, the issues may occur.
  •  Inconceivable terms. It is a very common thing when an employee or a QA team bites off more than one can chew and wants to succeed in a short period of time.
  •  Improper requirements. The IT sphere employees often face the problem of the poor requirements or specifications. The testers also suffer from this.
  •  Improper user stories. This item derives from the previous one. Inaccurate or incomplete user stories, written improperly may have a negative impact on the product release.
  •  Subordination misunderstandings. Frequently, due to the disconnection between the junior and lead, the final result of the common case may be worse than it was expected.
  •  Improper testing. The sad fact is that the quality of the product will be anyway judged by the testers' work, not the developers' one.

The above-mentioned list of reasons, leading to the unsatisfactory software product, may be surely expanded and added. But what matter is to understand the preventive measures which may be successfully and easily implemented in the development process of each QA team.

How to Solve the Problems of the Product Development Cycle
  • Established communication system. Executing whether ad-hoc testing or preparing for release testing, both internal and external level of interaction should be accurately organized.
  • Conceivable terms. It is of great importance to plan one's project schedule in order to complete all QA stages in time.
  • Complete and clear requirements. Conducting any kind of checking, especially, functional testing, a tester should possess a full specification and be ready to make his own suggestions if the situation requires changes.
  • Understanding of one's responsibilities. Software development cycle requires all participants to be professional in their field and execute all necessary tasks.
  • Top-quality testing. The checking part of the development process should be started as soon as possible and maintained during the whole cycle at the appropriate level.

To perform mobile testing, desktop testing or web site testing efficiently these methods should be adjusted for each company and each project. QATestLab is independent, offshore software testing company located in Kiev, Ukraine. QATestLab performs testing of products on each stage of software development cycle.


Monday, September 26, 2016

What To Think About When You Want To Make Money Blogging

Can you really make money with a blog?

Have you ever asked yourself that question? Well, yes it is possible to make money blogging but there are some things you need to consider in order to make that happen. If you blog about everything and anything on your blog, well that is not going to work if you really want to make money from your blog.


Niche blogging

What you need to be doing, is to choose a niche to blog about and focus on sharing value about that niche. Many bloggers are having great success with niche blogging.When you are focusing on a niche, you focus on a group of subjects and products connected to that niche. If you share a lot of value on your blog then sooner or later you will be recognized as an expert and authority within that specific niche. So when people are searching at the search engines to learn more about something within your niche, if you have search engine optimized your content correctly, then it could be your blog that people will in fact visit. If you share quality content at your blog at all times, then these people who have visited your blog may return for more advice. Now talking about search engine optimization;you need to search engine optimize all your content to make it rank as high as possible in the search results.


Generating traffic


You also need to generate traffic to your blog to increase your numbers of visitors, and also to increase your level of earnings from your blog. If you have a limited budget then you can generate traffic through free methods. On the other hand if you are able to spend money to generate traffic then you can buy advertising as well. The ultimate method would be to combine free traffic strategies and paid traffic strategies of course. You can generate free traffic by leaving your blogs URL as a signature at different online marketing forums and in your signature in your emails for instance. You could also upload videos on YouTube where you put your blogs URL in the description field for the video. You could also join different blogging groups on different social platforms such as Facebook. In these groups bloggers exchange comments and social sharing at each other blogs. There are two reasons for this; to get more exposure and free traffic, and also to improve the blogs search engine rankings. I wish you all the success with your blogging.



Best Tips Protect Against Computer Viruses

Some Universal Tips To Protect You Against Computer Viruses
  •     Use a standard user account
  •     Use the Highest User Account Control Setting (UAC)
  •     Use an Antivirus with Web Security
  •     Enable automatic update Java
  •     Keep your Windows Up to Date
  •     Use a Windows EMET (Enhance Mitigation Experience Toolkit)

 

Use a standard user account

Now the first thing is to make sure that your user account that you're using every day is a standard account, not an admin account. The reason most computer viruses these days especially once the drive-by without any user interaction. It really requires you to be an admin to work properly.

So if you're just a standard user and you don't have admin privileges, which isn't that big of a deal. Then it means that the virus is not going to be able to install itself. Or if it is then it means it's not going to be able to easily hide in system files. So if you do have an antivirus program, it'll be a lot easier to remove any virus you get.

So what you basically do is have an admin account that you create separately. And make it to a standard account. If you ever have to do something that requires admin privileges, it'll simply ask you to type in the password. So this is definitely something I recommend doing. And a lot of people might say, "all that's too much of a pain. I don't need it". But it really is beneficial. It because this is going especially protect you against even computer viruses.

User Account Control Setting (UAC)

You should have the highest User Account Control setting. It's a little bit more annoying. But it's definitely useful in stopping computer viruses from doing stuff and installing themselves when you don't know about it. So if you are running a PDF or something. And then all of a sudden you get a pop-up from the user control saying that something's trying to modify a system file. And you can deny that.

Whereas if you don't have it set to do that then it might try to install itself. And you won't even know about it. So that's definitely something you should do a little bit more annoying. But definitely, something you need to do if you want to be secure on your computer.

Antivirus with Web Security

This one might become obvious but antivirus specifically one with Web protection. And the reason for this again is to block you from accessing computer viruses. You didn't know were there. In the first place such as ESET NOD32, that's what I like about it is that when you go to a website that might have a virus on them. If you click on it will block you from going to a completely. And now you don't have to worry about it.

So I definitely think it's good to have an antivirus. Most people say, "Oh... it's common sense". Well, sometimes you can't afford it. You go and do a Google search for something. And you go to a website that's been compromised. You didn't know that. You just click onto throw Google. You want to have some sort of antivirus for those situations. Where you don't know you're even engaging in any risk behavior.

Java Security Settings

This is a really common piece of software. That you're going to see a lot of computers. But a lot of times there's new exploits coming out for invulnerability. So you want to make sure it's really up to date. What I would do is make sure you have daily updated checks enables and also enable "notify me before installing". So it automatically downloads and notifies you before installing not just before downloading.

That way whenever the updates ready you can just click on it and confirm the install. It won't update automatically as far as I know. Now the real reason you want to do daily checks for updates is because of the zero-day exploits.

Keep your Windows Up to Date

I think it's pretty obvious but I really need to include that enables automatic updates for Windows. I think of Windows 10, you have to enable it. But just make sure you enable security updates don't put an offer too long. Because there are important updates to go through there. It will block vulnerabilities exploits that sort of thing. And it's just important overall to keep windows up to date.

Windows EMET (Enhance Mitigation Experience Toolkit)

Finally, I want to talk about a really cool program called Windows EMET (Enhance Mitigation Experience Toolkit). Which is actually developed by Microsoft. Basically, what this does is protect against exploits. Now, what happens is you download the program, It'll run and monitor all the programs you set there is a default list. I think that comes with a lot of ones like Acrobat, Microsoft Word that sort of thing.

You Must Read:
  •     How To Securely Erase Data From Hard Drive
  •     How To Increase Online Security
  •     Hardware Encryption Drives
  •     Way To Log In Google Without Passwords
  •     Free Encryption Software For 2016
  •     Why Should You Get VPN?
  •     5 Tips To Stay Safe On Facebook
  •     Why Should You Encrypt Your Phone?

And then it has all these different exploits and knows about. If that program tries to run a file that has one of these exploits, it will block it. So a lot of times you'll hear people say, "don't open PDFs from unknown emails". Because you don't think of that as a virus but it can have exploits. That are not an actual virus program. But they take advantage of regular legitimate software to install itself as a virus. It's not like an exe or anything. So I definitely recommend this program.

Last Words

So I think that's pretty much it. I hope you guys enjoy this and found this useful. If you did, do share it. And I'm looking forward to hearing from you in the comments section.